Is The Word Barbie Trademarked - Web this article can be found in heinonline’s law journal library and intellectual property law collection. Can you legally use the barbie font? First registered in 1959, barbie’s original logo featured a simple, handwritten bright pink sans serif font. The barbie font is a custom typeface protected under trademark laws and is not publicly available for use. Even if you use it in a different category, that is such a famous trademark that it is likely to create automatic associations in many people's minds. Web a slightly longer answer is “it depends.”. Web barbie name and likeness: Web using the word barbie in your business could infringe on mattel's trademark, especially if it's related to toys or products similar to barbie's brand. Mattel's barbie logo, featuring the word barbie in a distinctive font, has also been trademarked. Posted on mar 11, 2022.
Can you legally use the barbie font? However, if you use barbie on toys, clothing and in any other chain of commerce on which mattel has registered the trademark, then you will have issues with mattel. Since then, the logo changed five times before mattel reverted to the original in 2009, which is still in use today. Posted on mar 11, 2022. Web this article can be found in heinonline’s law journal library and intellectual property law collection. First registered in 1959, barbie’s original logo featured a simple, handwritten bright pink sans serif font. The use may be considered trademark infringement. Web a slightly longer answer is “it depends.”. Mattel holds exclusive rights to use the name in connection with dolls, toys, and. If we are only counting trademarks that contain some variation of barbie in the name, there are currently 61 fully registered and active trademarks for barbie, and there has been 170 registered trademarks, if you include the ones that are no longer active. Additionally, the likeness of barbie, including her iconic face sculpt and fashion choices, is protected under this trademark. Web using the word barbie in your business could infringe on mattel's trademark, especially if it's related to toys or products similar to barbie's brand. Snatching up phrases such as “barbie dreamhouse,” “malibu barbie,” “barbie life,” and “barbie in princess power.” they’ve even applied the barbie pink for trademark several times before. Mattel's barbie logo, featuring the word barbie in a distinctive font, has also been trademarked. Web mattel holds exclusive rights to use the name in connection with dolls, toys, and related merchandise. You have received some very good information above. Web barbie name and likeness: Even if you use it in a different category, that is such a famous trademark that it is likely to create automatic associations in many people's minds. The barbie font is a custom typeface protected under trademark laws and is not publicly available for use. Web if you are using the words, the life of barbie as a title, it would be fine if you are not referring to the doll.